Display Advertising Digital Edition Direct Mail

ASBO Matters

This bi-annual publication is a go-to resource for nearly 1,500 education professionals throughout Maryland. Covering the latest topics in education, ASBO Matters News Journal is an effective way to reach decision-makers who spend $1 billion annually on products and services.

Naylor Association Solutions is contracted by MD ASBO to publish ASBO Matters News Journal and to sell advertising space on the Association’s behalf (current contract term 2024 – 2027).

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come first-served basis

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Extend your print advertising investment with the unique benefits of digital media.

Our digital edition is mobile responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. Link to the landing page of your choice and maintain your presence on the digital issue for readers to reference at any time.

Switch between views with ease

Reading view (default): The HTML-based view of our publication, optimized for all devices. Scrolling articles automatically adjust for comfortable reading.
Page view: The digital replica of the publication. Flip through this digital book in either a 1 or 2-page format. Determine your preferred zoom setting for an optimal experience.

Leaderboard (all views)

The leaderboard ad appears on-screen in both the reading view and page view of the digital publication.

Rectangle (all views)

The rectangle ad is on the table of contents, appearing on-screen for all pages of the reading view and page view.

& TOC Mobile Banners (HTML reading view)

The TOC mobile banner appears in the table of contents, on-screen to the right of the publication on desktop and clickable on mobile in the reading view. The top TOC mobile banner will appear after the 1^starticle, and subsequent banners show every 3 articles.

In-Magazine Digital Options (HTML reading view)

These standalone ad options are placed between article pages on the HTML reading view of the digital publication and are visible on all device types.

HTML5 Ad

This mobile responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.

Digital Video Sponsorship

The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to  target audiences.

Digital Insert / Outsert

Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.

Full-Page Digital Insert with Video

Your message appears as a full page insert in between key articles. The video file will be placed on the bottom portion of the insert to enhance your message for target audiences.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Stand Out from Cover to Cover

Get Noticed Before the First Page Turns

Capture attention instantly with high-impact marketing solutions—outserts and bellybands—that guarantee your message is seen first. Attached directly to the magazine cover, these premium placements put your brand front and center.

Why Choose Direct Mail?

Front-and-center exposure for your message
Higher engagement rates than traditional in-book ads
Customizable creative options tailored to your brand’s voice

Make your brand the first thing readers notice—and remember. Contact us today to learn more!

Additional mechanical charges may apply. Rate is per insertion. Reservation is on a first-come first-served basis.

Current Rates (ASB-B0126) Next Year's Rates (ASB-B0127)

ASBO Matters

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come first-served basis

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Extend your print advertising investment with the unique benefits of digital media.

Switch between views with ease

Leaderboard (all views)

Rectangle (all views)

& TOC Mobile Banners (HTML reading view)

In-Magazine Digital Options (HTML reading view)

HTML5 Ad

Digital Video Sponsorship

Digital Insert / Outsert

Full-Page Digital Insert with Video

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Stand Out from Cover to Cover

Get Noticed Before the First Page Turns

Why Choose Direct Mail?

Additional mechanical charges may apply. Rate is per insertion. Reservation is on a first-come first-served basis.

Display Advertising - Full Color

Select Frequency

2x

Display Advertising - Black and White

2x

Premium Position Upcharges

Supplementary Charges

Display Advertising - Full Color

Select Frequency

2x

Display Advertising - Black and White

2x

Premium Position Upcharges

Supplementary Charges