Published three times per year, in both print and interactive digital editions, the Canadian Police Chief magazine is the CACP’s leading source of information on industry trends and developments within Canada’s police services industry. It provides a forum for the executive policing community to exchange their knowledge, expertise, and views. Feature your company’s message in front of an influential group of members with these print advertising opportunities.
Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.
Extend your print advertising investment with the unique benefits of digital media.
Our digital edition is mobile responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. Link to the landing page of your choice and maintain your presence on the digital issue for readers to reference at any time.
Seamless reader experience: each digital edition includes streamlined navigation that allows users to easily switch between the HTML mobile-optimized Reading View and PDF replica-based Page View with no interruption.
Optimized ad placements for maximized results: our run-of-site ad placements will be seen no matter what issue or article a reader is on, for the duration of the sold issue, ensuring the best performance during peak reader engagement.
Centralized hub: the Content Hub of each digital edition serves as the initial gateway and archive to featured articles, past issues and additional association content feeds, with prime real estate for exclusive ad placements.
Consistent email promotion to drive readership: every digital edition issue is promoted to the association’s audience, with a marketing reminder email scheduled to encourage engagement from initial non-opens.
Run-of-Site (ROS) Ads
Maximize visibility with exclusive Run-of-Site ads. The Leaderboard (Top), Leaderboard (Bottom), and Rectangle placements appear across every page of a digital edition for the entire issue cycle – including the Content Hub, Reading View, Page View, and all archived issues. When the next edition is published, placements refresh with newly sold ads.
Content Hub Exclusive Digital Ads
Own the Content Hub with exclusive placements designed for maximum exposure. The NavBar Sponsor Banner Ad and Content Hub Rectangle appear only within the Content Hub — the first stop for all digital edition traffic when a new issue is released.
Per Issue Digital Ads
The following positions are purchased and placed on a per issue basis, and will remain on the designated issue that they were placed on for future navigation.
HTML5 Ad
This mobile responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.
Digital Insert or Outsert (Medium, Large or Full Page)
Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.
Digital Video Sponsorship
The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to target audiences. The video sponsorship is placed on its own page and is included as an item in the Table of Contents.
Mobile TOC Banner – Reading View
On a desktop, the mobile TOC banner ad appears within the table of contents to the right of the magazine in the Reading View. The table of contents, and the TOC banner, appears after clicking/tapping on the Contents icon in mobile view. The top mobile banner appears after the 1st article. Subsequent mobile banners appear every 2 articles after.
Sponsored Content
Publish a sponsored article of up to 2,000 words that is exclusive to the digital edition, appearing natively in the issue’s table of contents as an additional editorial piece. This position is available on limited basis pending association approval.
Rates are net and per insertion. Reservation is on a first-come, first-served basis.
Direct Mail Opportunities
Catch readers’ attention by placing a flier, brochure or postcard inside the clear bag in which the publication is mailed. Whether you are promoting an event, a new product, or your entire product line, placing a direct-mail piece in the polybag with our publication will ensure tremendous exposure for your company.
Rates are net and per insertion. Reservation is on a first-come, first-served basis.
Advertorial Opportunity
Advertorials are paid advertising messages that allow you to include an editorial piece alongside your ad to further promote your company’s message and products/services. Please send no more than 350 words of text, and submit the copy in a word file. A maximum of 5 advertisers are accecpted and subject to approval by the association prior to insertion.
Rates are net and per insertion. Reservation is on a first-come, first-served basis.
Products & Services Marketplace
Do you have a product or service that you would like to introduce to CACP members? This opportunity is an economical way to showcase your company in full colour to the people with whom you want to do business. The Products & Services Marketplace provides an excellent way for suppliers to reach our police chiefs, quartermasters, directors and other executive officers throughout the year.
Rates are net and per insertion. Reservation is on a first-come, first-served basis.
Buyers’ Guide
Tell potential customers about the solutions your company provides by including your company profile in the Buyers’ Guide section of Canadian Police Chief magazine. Listings are grouped under the category of your choice to ensure the professionals in the market for your products/services can quickly locate your company’s listing. Your logo grabs the attention of readers and sets your profile apart from your competitors. Enjoy the interactive benefits of the digital edition at no additional cost. Your listing is hyperlinked to the landing page of your choice, directing readers to your website and facilitating the purchasing process.
Rates are net and per insertion. Reservation is on a first-come, first-served basis.
*The 75-word profiles are only available in the Spring/Summer issue of the Canadian Police Chief magazine.