Voices of CFMA Podcast
www.cfma.org/podcast
CFMA’s new monthly podcast is dedicated to telling the stories of our members. Hear how our members got their start within the industry and share valuable advice that has shaped their careers.
Benefits of podcast advertising*:
- Podcast advertising spending is expected to increase by more than 115% over the next year.
- Nearly 80% of internet users in the U.S. are listening to digital audio platforms at least once a month.
- 75% of podcast subscribers take action to ads that were mentioned during an episode.
*https://marketing.sfgate.com/blog/podcast-advertising-what-it-is-and-why-its-effective
Podcast Sponsorship
- Podcast sponsor is mentioned at the beginning and end of the episode
- Sponsor is included in written episode description and includes a URL link to the sponsor’s site
- A 15 sec. audio commercial included within the middle of the podcast episode
- CFMA will schedule 4 tweets, 2 LinkedIn posts, and 1 Facebook post about the podcast episode, which will include listing the episode sponsor
- Podcast promotion within Bottom Lines and What’s Happening eNewsletters
- 1 post on CFMA Content Hub announcing podcast episode, and archived on the Content Hub and YouTube
Rates are net. Reservation is on a first-come, first-served basis.
Current Rates (CFM-W0323)
Next Year's Rates (CFM-W0324)