Display Advertising Digital Edition Direct Mail MLE Sponsored Content

Advertise With Us

Showcase your company to members of the Canadian Association of Railways Suppliers. Inside Track magazine is sent to 100% of CARS members twice per year and offers you the opportunity to showcase your products and services.

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Inside Front Cover Gatefold Opportunity

Looking to include a more comprehensive overview of your company’s product and service offerings in Inside Track magazine? Located on the front cover of the magazine, this exclusive position consisting of 3 ads will be the first thing readers will see. Maximize your exposure and showcase everything your company has to offer industry leaders. This position is exclusive and will be awarded on a first-come, first-served basis.

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Extend your print advertising investment with the unique benefits of digital media.

Our digital edition is mobile-responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. Link to the landing page of your choice and maintain your presence on the digital issue for readers to reference at any time.

Switch between views with ease

Reading view (default): The HTML-based view of our publication, optimized for all devices. Scrolling articles automatically adjust for comfortable reading.
Page view: The digital replica of the publication. Flip through this digital book in either a 1- or 2-page format. Determine your preferred zoom setting for an optimal experience.

Leaderboard (all views)

The leaderboard ad appears on-screen in both the reading view and page view of the digital publication.

Rectangle (all views)

The rectangle ad is on the table of contents, appearing on-screen for all pages of the reading view and page view.

& TOC Mobile Banners (HTML reading view)

The TOC mobile banner appears in the table of contents, on-screen to the right of the publication on desktop and clickable on mobile in the reading view. The top TOC mobile banner will appear after the 1^starticle, and subsequent banners show every 3 articles.

In-Magazine Digital Options (HTML reading view)

These standalone ad options are placed between article pages on the HTML reading view of the digital publication and are visible on all device types.

HTML5 Ad

This mobile-responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.

Digital Video Sponsorship

The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to  target audiences.

Digital Inserts

Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.

Belly Band

The belly band is included on the front cover of the digital edition, making your company’s ad one of the first that readers see when they receive their digital edition. It also extends to the digital edition’s back cover, wrapping your company’s message around the entire digital edition. The digital belly band is only available in the Page-View format.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Direct Mail and Belly Band Opportunities

Catch readers’ attention by placing a flier, brochure or postcard inside the clear bag in which the publication is mailed. Whether you are promoting an event, a new product or your entire product line, placing a direct-mail piece in the polybag with our publication will ensure tremendous exposure for your company.

Ensure your message is the first readers see by wrapping it around the publication with a belly band. Since readers must detach the belly band to access the rest of the publication, your ad is ideally placed to be noticed.

Additional mechanical charges may apply (belly band, inserts, gatefolds). Sales representative will confirm net rates (insertion rate plus mechanical charge). Reservation is on a first-come first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Member Listing Enhancement

Buyers’ Guide Section

Each issue of Inside Track will also feature a Buyers’ Guide section. This section will be exclusively for CARS members to list their products and services by category. Members have the opportunity to show their support for CARS by adding a logo and profile to their membership listing in the Buyers’ Guide section of Inside Track. Adding your logo to your membership listing will help enhance your image, show your support for CARS and provide important brand recognition among readers.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Sponsored Content

Position your company as a thought leader and solution provider in the industry! Draw attention to a recent research study, infographic, white paper or in-depth blog post by publishing in our publication. This is your chance to educate our members regarding the benefits of using your product or service, while also improving the credibility of your company with leaders in the industry.

Sponsored content opportunities are paid advertising messages that allow you to include a full-color photo and your complete contact information along with text on a subject of interest to publication readers. Your sponsored content can be placed next to your ad to draw attention to your company’s products and services. Space is limited to one company per issue. Association will have final approval of text in the sponsored content.

Rates are net. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Current Rates (CRS-B0224)

Display Advertising - Full Color
Select Frequency
2x

Front Cover Gate Fold Panel 2 - Center
$5,599.00
$5,599.00

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
8.25 x 10.875
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

Double Page Spread FC
$4,419.50 $3,979.50
$3,979.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
17" x 11.125" Bleed; 15.417" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

Full Page FC
$3,009.50 $2,709.50
$2,709.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
8.625" x 11.125" Bleed; 7" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

1/2 Page Island FC
$2,099.50 $1,889.50
$1,889.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 4.583"
N/A
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/2 Page FC
$1,869.50 $1,679.50
$1,679.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 4.583"
4.583" x 7"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/3 Page FC
$1,549.50 $1,389.50
$1,389.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 3"
N/A
4.583" x4.583"
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/4 Page FC
$1,009.50 $909.50
$909.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

4.583" x 3.333"
3.333" x 4.583"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/8 Page FC
$649.50 $579.50
$579.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

3.333" x 2.166"
2.166" x 3.333"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

FC Logo
$199.50
$199.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

2.166" x 1.583"
N/A
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

Front Cover Gate Fold Panel 1 - Left Side
$0.00
$0.00

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
4.5 x 10.875
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

Front Cover Gate Fold Panel 3 - Right Side
$0.00
$0.00

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
4.375 x 10.875
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

Display Advertising - Black and White
2x

1/2 Page BW
$1,199.50 $1,079.50
$1,079.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 4.583"
4.583" x 7"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/3 Page BW
$889.50 $799.50
$799.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 3"
N/A
4.583" x4.583"
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/4 Page BW
$699.50 $629.50
$629.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

4.583" x 3.333"
3.333" x 4.583"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/8 Page BW
$429.50 $389.50
$389.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

3.333" x 2.166"
2.166" x 3.333"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

Premium Position Upcharges

Centerspread
15%

Inside Back Cover
20%

Inside Front Cover
20%

Opposite Inside Front Cover
15%

Opposite President's Message
15%

Opposite Table of Contents
15%

Outside Back Cover
25%

Within First Quarter
15%

Supplementary Charges

Artwork Creation
$125.00

Front Cover Gate Fold Mechanicals
$2,300.00

Index Listing
$20.00

Member Discount
10.00%

Advertise With Us

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Inside Front Cover Gatefold Opportunity

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Extend your print advertising investment with the unique benefits of digital media.

Switch between views with ease

Leaderboard (all views)

Rectangle (all views)

& TOC Mobile Banners (HTML reading view)

In-Magazine Digital Options (HTML reading view)

HTML5 Ad

Digital Video Sponsorship

Digital Inserts

Belly Band

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Direct Mail and Belly Band Opportunities

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Member Listing Enhancement

Buyers’ Guide Section

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Sponsored Content

Rates are net. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Display Advertising - Full Color

Select Frequency

2x

Display Advertising - Black and White

2x

Premium Position Upcharges

Supplementary Charges