Advertise with us
The Journal of Financial Planning is an award-winning monthly publication that provides original, peer-reviewed research and compelling thought leadership for FPA members. The Journal is available for all members across multiple platforms and is a comprehensive professional development, education, and advocacy source. As a digital-only publication, your ads will display in the page-turner and app versions of the Journal. Take advantage of this top-rated member benefit!
Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.
July-December 2022 Reader Engagement
2023 Rate Card
|Spread (run of issue)||16.36″ x 10.46″||$7,500||$7,000||$6,500||$6,000|
|Full Page||7.96″ x 10.46″||$4,000||$3,500||$3,000||$2,500|
|Half Page||6.88″ x 4.75″||$2,250||$2,000||$1,850||$1,500|
|Third Page||2.125″ x 9″||$1,850||$1,500||$1,350||$1,200|
|Digital Skyscraper – One placement per issue||120 x 600 pixels||$750|
|Advertorial – Two Page||Same as spread||$8,500|
|Advertorial – One Page||Same as full page||$5,000|
Video and GIF Elements
Make your ad stand out! Enhance your digital ad with video and GIF elements. Embed a video with YouTube or layer a moving image to attract readers’ attention to your message.
Best of 2023 Issue
This special edition of the Journal, published in mid-December, highlights the best content from the past year, as selected by our editors. The Best Of issue has a broader readership than a typical issue of the Journal of Financial Planning. Sponsorship is sold on an exclusive basis—your ads are the only ones that readers of this special issue will see. A $19,000 value!
Powering this issue includes:
- Premium two-page ad spread placed on inside front cover
- Run-of-book with three full-page ads
- Two digital skyscrapers
- A digital pop-up ad on top of issue cover
- “Powered by” branding alongside marketing related to this special issue
Pioneers in Planning Column
Show your support of the profession! A special six-issue column in 2023 will honor 50 years of CERTIFIED FINANCIAL PLANNER™ designation and feature pioneers of the profession. Your full-page ad will run six times in the year and be placed adjacent to the column. An $18,000 value!
FPA Next Generation Planner
The FPA Next Generation Planner is a multi-article special section for new planners and career changers within each Journal issue. Its purpose is to enhance planning skills, support professional development, and help readers build successful careers. A $15,000 value!
- Premium logo placement on the lead page
- One full-page ad opposite the lead page of the section
- One full-page ad at end of section
- Two skyscraper ads within the section
- “Powered by” positioning alongside content shared in up to three Weekly Wrap emails within the month
2023 Next Generation Planner Editorial Calendar
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2024 Next Generation Planner Editorial Calendar
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