Advertise with us
The Journal of Financial Planning is an award-winning monthly publication that provides original, peer-reviewed research and compelling thought leadership for FPA members. The Journal is available for all members across multiple platforms and is a comprehensive professional development, education, and advocacy source. As a digital-only publication, your ads will display in the page-turner and app versions of the Journal. Take advantage of this top-rated member benefit!
Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.
July-December 2022 Reader Engagement
2023 Rate Card
| Ad | Ad Size | 1x | 3x | 6x | 12x |
|---|---|---|---|---|---|
| Spread (run of issue) | 16.36″ x 10.46″ | $7,500 | $7,000 | $6,500 | $6,000 |
| Full Page | 7.96″ x 10.46″ | $4,000 | $3,500 | $3,000 | $2,500 |
| Half Page | 6.88″ x 4.75″ | $2,250 | $2,000 | $1,850 | $1,500 |
| Third Page | 2.125″ x 9″ | $1,850 | $1,500 | $1,350 | $1,200 |
| Digital Skyscraper – Two placements per issue | 120 x 600 pixels | $1,000 | |||
| Digital Skyscraper – One placement per issue | 120 x 600 pixels | $750 | |||
| Advertorial – Two Page | Same as spread | $8,500 | |||
| Advertorial – One Page | Same as full page | $5,000 |
Video and GIF Elements
$1,000
Make your ad stand out! Enhance your digital ad with video and GIF elements. Embed a video with YouTube or layer a moving image to attract readers’ attention to your message.
Best of 2023 Issue
$15,000
This special edition of the Journal, published in mid-December, highlights the best content from the past year, as selected by our editors. The Best Of issue has a broader readership than a typical issue of the Journal of Financial Planning. Sponsorship is sold on an exclusive basis—your ads are the only ones that readers of this special issue will see. A $19,000 value!
Powering this issue includes:
- Premium two-page ad spread placed on inside front cover
- Run-of-book with three full-page ads
- Two digital skyscrapers
- A digital pop-up ad on top of issue cover
- “Powered by” branding alongside marketing related to this special issue
Pioneers in Planning Column
$12,000
Show your support of the profession! A special six-issue column in 2023 will honor 50 years of CERTIFIED FINANCIAL PLANNER™ designation and feature pioneers of the profession. Your full-page ad will run six times in the year and be placed adjacent to the column. An $18,000 value!
FPA Next Generation Planner
$7,500
The FPA Next Generation Planner is a multi-article special section for new planners and career changers within each Journal issue. Its purpose is to enhance planning skills, support professional development, and help readers build successful careers. A $15,000 value!
Package includes:
- Premium logo placement on the lead page
- One full-page ad opposite the lead page of the section
- One full-page ad at end of section
- Two skyscraper ads within the section
- “Powered by” positioning alongside content shared in up to three Weekly Wrap emails within the month
2023 Next Generation Planner Editorial Calendar
| January — Business Models | July — Marketing and Branding |
| February — Fintech | August — Compensation Models |
| March — Networking | September — The Solo Adviser |
| April — Professional Development | October — Communication |
| May — Client Service | November — Serving a Diverse Industry |
| June — Mentoring | December — Building a Niche |
Reprints
Purchase reprints of an article or research paper through Wright’s Media to share at your exhibit booth or mail to prospects. Learn more.
Contact: [email protected]
