Extend your print advertising investment with the unique benefits of digital media.
CPHR Alberta is available in a fully interactive digital magazine. Our digital edition is mobile responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. The digital magazine lets you:
- Include ads on an HTML5 and mobile responsive platform
- Link to the landing page of your choice, generating an immediate response from customers
- Maintain your ad presence on the digital issue for readers to reference at any time
- Seamless reader experience: each digital edition includes streamlined navigation that allows users to easily switch between the HTML mobile-optimized Reading View and PDF replica-based Page View with no interruption.
- Optimized ad placements for maximized results: our run-of-site ad placements will be seen no matter what issue or article a reader is on, for the duration of the sold issue, ensuring the best performance during peak reader engagement.
- Centralized hub: the Content Hub of each digital edition serves as the initial gateway and archive to featured articles, past issues and additional association content feeds, with prime real estate for exclusive ad placements.
- Consistent email promotion to drive readership: every digital edition issue is promoted to the association’s audience, with a marketing reminder email scheduled to encourage engagement from initial non-opens.
Run-of-Site (ROS) Ads
Maximizes visibility with exclusive Run-of-Site ads. The Leaderboard (Top), Leaderboard (Bottom), and Rectangle placements appear across every page of a digital edition for the entire issue cycle – including the Content Hub, Reading View, Page View, and all archived issues. When the next edition is published, placements refresh with newly sold ads.
Content Hub Exclusive Digital Ads
Own the Content Hub with exclusive placements designed for maximum exposure. The NavBar Sponsor Banner Ad and Content Hub Rectangle appear only within the Content Hub — the first stop for all digital edition traffic when a new issue is released.
Per Issue Digital Ads
The following positions are purchased and placed on a per issue basis, and will remain on the designated issue that they were placed on for future navigation.
HTML5 Ad
This mobile responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.
Digital Insert or Outsert (Medium, Large or Full Page)
Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.
Digital Video Sponsorship
The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to target audiences. The video sponsorship is placed on its own page and is included as an item in the Table of Contents.
Mobile TOC Banner – Reading View
On a desktop, the mobile TOC banner ad appears within the table of contents to the right of the magazine in the Reading View. The table of contents, and the TOC banner, appears after clicking/tapping on the Contents icon in mobile view. The top mobile banner appears after the 1st article. Subsequent mobile banners appear every 2 articles after.
Sponsored Content
Publish a sponsored article of up to 2,000 words that is exclusive to the digital edition, appearing natively in the issue’s table of contents as an additional editorial piece. This position is available on limited basis pending association approval.
Rates are net and per insertion. Reservation is on a first-come first-served basis
CPHR Alberta
Digital Edition Sponsored Eblast
When each print edition of CPHR Alberta magazine is distributed, an email is sent to all CPHR members and subscribers making them aware that the digital edition is available for viewing.
Enjoy the benefits of a targeted email blast:
- Delivers your message directly to the inbox of decision-makers in the human resources industry across Alberta.
- Frequently forwarded to others for additional exposure.
- Directs visitors to the landing page of your choice to facilitate the purchasing process.
- EXCLUSIVE AD SPACE
eBlast Sponsor
- Only one spot available- NO ROTATION
- Located at the top of the email blast
- Distributed with each edition of the magazine
- 640 x 100 pixels
- Max file size 100kb
- JPG only
