Display Advertising Digital Edition Direct Mail Marketplace Spotlight

Resource Guide & Membership Directory

Our Resource Guide & Membership Directory is an effective way to promote your brand throughout the year to our members. Don’t miss your chance to show your support for LeadingAge PA.

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Extend your print advertising investment with the unique benefits of digital media.

GTxcel’s digital edition platform allows members to engage with their publication at home or on the go. Produced as a pure digital replica of the print edition, the page view in GTxcel allows you to engage with product and service listings or member information in the format it was intended.

With the option to view in a 1-page or 2-page format and ability to identify zoom level, GTxcel allows you to determine your best preferred reading experience. Also included is the ability to pull a PDF of the publication, or search by keyword to find specific listing details in one or across all of an association’s publications.

Floating Banner (Bottom)

The Floating Banner ad appears at the bottom of the screen and will remain on all pages throughout the Page View until closed out.

Leaderboard (Top)

The Leaderboard ad appears on screen at all times throughout the Page View.

Sponsorship (Standard, Max or Video)

The Sponsorship ad appears to the left of the digital edition’s cover page and is displayed every time the digital edition is first accessed.

Bellyband

The Bellyband ad is placed on top of the digital edition’s cover page and is displayed every time the digital edition is first accessed.

Rectangle

The Rectangle ad appears at the bottom of the table of contents. The ad is on screen at all times throughout the Page View.

Full Page Digital
Insert/Outsert

Digital insert ads can be placed between key articles in the Page View, or placed at the back of the digital edition (as a Digital Outsert). Insert/Outsert section is also accessible directly from table of contents.

Pop-up Ad
(Standard or Video)

Digital pop-up ads or Video can be placed on top of key pages in the digital edition’s Page View, with the option to read and close out in order to read the page behind it.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Go Beyond the Publication

Catch readers’ attention by placing a flier, brochure or postcard inside the clear bag in which the publication is mailed. Whether you are promoting an event, a new product or your entire product line, placing a direct-mail piece in the polybag with our publication will ensure tremendous exposure for your company.

Ensure your message is the first readers see by wrapping it around the publication with a belly band. Since readers must detach the belly band to access the rest of the publication, your ad is ideally placed to be noticed.

Additional mechanical charges may apply (belly band, inserts, gatefolds). Sales representative will confirm net rates (insertion rate plus mechanical charge). Reservation is on a first-come first-served basis.

Facilities Showcase

This unique section will showcase your facility to discharge planners who receive the Resource Guide & Membership Directory. Make sure your facility is top of mind when hospital and nursing home discharge planners across the state are referring patients to long-term care facilities. Please contact your account representative today as this is a limited-space opportunity.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Current Rates (LPA-R0025)

Display Advertising - Full Color
1x

Double Page Spread FC
$4,479.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
11.75" x 8.75" Bleed; 10" x 7.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 5.75" x 8.5". For more information, please visit:
https://officialmediaguide.com/ros-specs

Full Page FC
$2,839.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
6" x 8.75" Bleed; 5.75" x 8.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 5.75" x 8.5". For more information, please visit:
https://officialmediaguide.com/ros-specs

1/2 Page FC
$1,799.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

5" x 3.666"
2.333" x 7.5"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)