MCAC Advertorial

Exclusive Sponsored Content eBlast Opportunity

Establish your company as a thought leader by participating in our eBlast opportunity. Each eBlast contains association content (message from the MCAC’s CEO, industry updates, etc.) below the advertorial and is sent to more than 1,100+ key-decision makers. This exclusive opportunity is limited to one company each issue. Please contact your Naylor Representative for available distribution dates.

Advertorial guidelines:

Content should include practical, useful information in which the member would find value. The overall message and tone should be educational in nature.

MCAC reserves the right to edit or alter content as it deems necessary to meet the above requirements and provide maximum value for its members.

The association reserves the right to edit or alter content as it deems necessary to meet the above requirements and provide maximum value for its members.

JPG Ad

  • Naylor will design or client supplies.
  • Width: 610 pixels, Height: 1024 pixels.
  • Creative accepted: One file, JPG only. (No animation.)
  • File must created/saved in RGB color mode. (Most digital graphics and photos are already in RGB mode; check this by viewing the file properties.)
  • File must be a minimum 72 dpi.
  • One URL click tag is accepted.
  • See LIVE example here.

HTML Ad 

  • Client supplies HTML code. (Naylor does not provide HTML ad creation service.)
  • Width: 610 pixels, Height: Variable.
  • Inline styles only.
  • Images/supporting files must be served from client server. (Naylor does not host files.)
  • Full absolute path for images/supporting file.
  • Third party tags and 1×1 tracking pixels tags not accepted.
  • One URL click tag is accepted.
  • See LIVE example here.

True Text Advertorial 

  • 600×350 banner (.JPG – no animation)
  • File must be created/saved in RGB color mode.
  • File must be minimum 72 dpi.
  • One company logo (150 pixels wide max)
  • Company tagline (5-10 words)
  • 70-100 words of text
  • Call to action text (5-7 words). If not provided, the default text will be “Learn More”
  • One URL/call-to-action link
  • See LIVE example here.
All advertisers will receive an invoice for the total amount, due upon activation.
 
 
Rates are net. Reservation is on a first-come first-served basis
Current Rates (MCA-N8023)
  • Display Advertising

  • Rate

  • Email Advertorial
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 610 x 1024
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs

  •  
  • Supplementary Charges

  • Artwork Creation
  • $125.00
  • Member Discount
  • 5.00%