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NASBP SmartBrief eNewsletter

nasbp.org/informed/news/smartbrief

The NASBP SmartBrief click-through-rate is among the highest, if not the highest, among SmartBrief‘s entire suite of 200-plus newsletters! NASBP SmartBrief has an engaged readership! Now more than ever, professionals consume information on the go. Our NASBP SmartBrief eNewsletter allows members to stay informed about timely industry topics and Association news whether they are in the office or on the road.

Enjoy the benefits of a targeted eNewsletter:
  • Delivers your message directly to the inbox of 5,500 decision-makers on a regular basis
  • In addition to 5,500 members, opt-in subscription means that professionals in the market for your products and services see your message
  • Cross-promoted in other NASBP publications and communications pieces
  • Directs visitors to the landing page of your choice
  • Limited available ad space makes each position exclusive

Celebrating 15 Years of Surety Industry Insights

For 15 years, the NASBP SmartBrief has been the trusted source for delivering the latest news, trends, and insights in the surety industry. With a long-standing commitment to keeping professionals informed, our eNewsletter reaches key stakeholders, decision-makers, and industry leaders every week. Join us in celebrating this milestone and continue to stay ahead with the news that shapes the future of surety.

Distributed weekly. Sections include:

  • Bonding Matters
  • Leading News
  • Industry News
  • A Word To The Wise
  • Leadership & Best Practices
  • Association News 
  • Tips & Takeaways
  • Opinion Poll Results

Leaderboard (728 x 90 pixels)

  • Only one spot available – NO ROTATION

Sponsored Content

  • Includes image (180 x 150 pixels) or company logo, title, teaser text up to 50 words, embedded link to article on suretybondquarterly.org. It’s recommended for the client to supply different title and teaser text for each week of the month (promoting the same article). The client may opt to send a different image for each week.

Horizontal Banner (468 x 60 pixels)

  • Only seven spots available – NO ROTATION
  • Placed next to content and visible the entire time the eNewsletter is being viewed
All advertisers will receive an invoice for the total amount, due upon activation.
 
Advertisements must be in JPG format (animation and Flash/SWF files are not accepted), and the total file size must not exceed 100kb. Contract advertisers may change their ad artwork once a month at no additional cost.
 
Advertisers will receive campaign performance reports that detail monthly ad impressions and click-throughs on an as-requested basis.
 
When renewing online ads, priority and first right-of-refusal will be given to advertisers who commit to 12 months. All other companies will be renewed on a first-come, first-served basis.
 
Disclaimer: Please note that the mockup shows overall newsletter layout, but exact ad location on the newsletter will vary based on the amount of editorial content supplied each issue.
 
Rates are net. Reservation is on a first-come, first-served basis.
Current Rates (SBP-N0025)

  • Display Advertising

  • Rate

  • Leaderboard - 12 Months
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs
  • Horizontal Banner - 12 Months
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 468 x 60
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs
  • Sponsor Content (Package) - 1 Month
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • N/A
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs
  •