Display Advertising Digital Edition Direct Mail Profiles

FIRE Program Guide

Advertising in our guide is the perfect way to further reach the fire and emergency services industry professionals who will attend the NYSAFC Annual Conference & Fire Industry, Rescue, & EMS Expo in Syracuse, NY, and who make purchasing decisions about your products and services. Limited space is available.

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Extend your print advertising investment with the unique benefits of digital media.

Our digital edition is mobile-responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. Link to the landing page of your choice and maintain your presence on the digital issue for readers to reference at any time.

Switch between views with ease

Reading view (default): The HTML-based view of our publication, optimized for all devices. Scrolling articles automatically adjust for comfortable reading.
Page view: The digital replica of the publication. Flip through this digital book in either a 1- or 2-page format. Determine your preferred zoom setting for an optimal experience.

Leaderboard (all views)

The leaderboard ad appears on-screen in both the reading view and page view of the digital publication.

Rectangle (all views)

The rectangle ad is on the table of contents, appearing on-screen for all pages of the reading view and page view.

TOC Mobile Banners (HTML reading view)

The TOC mobile banner appears in the table of contents, on-screen to the right of the publication on desktop and clickable on mobile in the reading view. The top TOC mobile banner will appear after the 1^starticle, and subsequent banners show every 3 articles.
Top TOC Mobile Banner
2nd TOC Mobile Banner

& Display Ad Package One

Includes Leaderboard and Top Table of Contents (TOC) Mobile Banner.

& Display Ad Package Two

Includes Rectangle and 2nd TOC Mobile Banner.

In-Magazine Digital Options (HTML reading view)

These standalone ad options are placed between article pages on the HTML reading view of the digital publication and are visible on all device types.

HTML5 Ad

This mobile-responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.

Digital Video Sponsorship

The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to  target audiences.

Digital Insert / Outsert

Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Go beyond the publication

Have your flyer, brochure or postcard packaged with the over 3,000 copies of the FIRE Program Guide to be distributed at the NYSAFC Annual Conference & FIRE Expo. Whether you are promoting an event, a new product or your entire product line, placing a bellyband around the guide or an insert inside will ensure tremendous exposure for your company.

Additional mechanical charges may apply (belly band, inserts, gatefolds). Sales representative will confirm net rates (insertion rate plus mechanical charge). Reservation is on a first-come first-served basis.

Exhibitor Listing Enhancement

The Exhibitor Listing Enhancement (ELE) highlights your company to stand out from the competitions. Includes full-color logo and 100-word profile with eLink. Take advantage of this special section designed to highlight companies that provide products and services to members of the New York State Association of Fire Chiefs. Your profile provides the opportunity to enhance your company’s image and provide information to customers who need your products and services.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Current Rates (NFC-G0024)

Display Advertising - Full Color
1x

Double Page Spread FC
$2,379.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
17" x 11.125" Bleed; 15.417" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

Full Page FC
$1,389.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
8.625" x 11.125" Bleed; 7" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

1/2 Page FC
$909.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 4.583"
4.583" x 7"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)