Audience Extension

CONTINUE TO BUILD YOUR BRAND beyond the Associated General Contractors of America’s website, Online Buyer’s Guide and Constructor magazine through audience extension (also known as site retargeting). Studies show that brand awareness through repeat exposure drives purchasing relationships and now you can be omnipresent without having to do anything extreme or technical. With retargeting, your ad is served to site visitors as they frequent other sites across the web.

All Packages Include:
  • Standard Month End Results
  • End of Campaign Performance Metrics
  • Customized Campaign Reporting
  • Campaign Optimization
  • Creative Optimization
  • Strategic Insights/Recommendations

How Retargeting Works

Programmatic Packages

Annual Campaign

0
Campaign Impression Goal

Show Campaign

0
Campaign Impression Goal

Quarterly Campaign

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Campaign Impression Goal

Monthly Regional Campaign*

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Campaign Impression Goal

Regional Breakdown:

  • North Plains (Iowa, Kansas, Minnesota, Montana, Nebraska, North Dakota, South Dakota)
  • Midwest (Illinois, Indiana, Michigan, Missouri, Ohio, Wisconsin)
  • California / Hawaii
  • Southeast (Florida, Georgia, North Carolina, South Carolina, and Puerto Rico)
  • New England (Maine, Massachusetts, New Hampshire, Rhode Island, Vermont)
  • South Central (Alabama, Arkansas, Kentucky, Louisiana, Mississippi, and Tennessee)
  • Oklahoma / Texas
  • Mid-Atlantic (Delaware, DC, Maryland, Pennsylvania, Virginia, West Virginia)
  • Northeast/Tri-State (Connecticut, New Jersey, and New York
  • Southwest – (Arizona, Nevada, New Mexico)
  • Mountain States (Colorado, Utah, Wyoming)
  • Northwest (Alaska, Idaho, Oregon, and Washington)

 

Rates are net. Reservation is on a first-come first-served basis
Current Rates (NGC-P9021) Next Year's Rates (NGC-P9022)
  • Display Advertising

  • Rate

  • Annual Campaign
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Show Campaign
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Quarterly Campaign
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Annual Regional Campaign
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Quarterly Regional Campaign
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Monthly Regional Campaign
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Supplementary Charges

  • Artwork Creation
  • $100.00