Display Advertising Digital Edition Direct Mail Marketplace Sponsored Content

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Showcase your company to the majority of ICI contractors in Ontario! The Generals magazine delivers powerful relationships that influence, inspire and endure. Don’t miss your chance to reach key decision-makers in Ontario’s construction industry.

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come first-served basis

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78% of survey respondents rate the article quality of The Generals magazine as excellent or above average.

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73% of survey respondents strongly agree or agree that The Generals magazine strengthens their personal connection to the association.

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86% of survey respondents rate the credibility of The Generals magazine as excellent or above average.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Extend your print advertising investment with the unique benefits of digital media.

Our digital edition is mobile responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. Link to the landing page of your choice and maintain your presence on the digital issue for readers to reference at any time.

Switch between views with ease

Reading view (default): The HTML-based view of our publication, optimized for all devices. Scrolling articles automatically adjust for comfortable reading.
Page view: The digital replica of the publication. Flip through this digital book in either a 1 or 2-page format. Determine your preferred zoom setting for an optimal experience.

Leaderboard (all views)

The leaderboard ad appears on-screen in both the reading view and page view of the digital publication.

Rectangle (all views)

The rectangle ad is on the table of contents, appearing on-screen for all pages of the reading view and page view.

& TOC Mobile Banners (HTML reading view)

The TOC mobile banner appears in the table of contents, on-screen to the right of the publication on desktop and clickable on mobile in the reading view. The top TOC mobile banner will appear after the 1^starticle, and subsequent banners show every 3 articles.

In-Magazine Digital Options (HTML reading view)

These standalone ad options are placed between article pages on the HTML reading view of the digital publication and are visible on all device types.

HTML5 Ad

This mobile responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.

Digital Video Sponsorship

The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to target audiences.

Digital Insert / Outsert

Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.

Rates are net and per insertion. Reservation is on a first-come first-served basis

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Direct Mail Opportunities

Catch readers’ attention by placing a flyer, brochure or postcard inside the clear bag in which the publication is mailed. Whether you are promoting an event, a new product, or your entire product line, placing a direct-mail piece in the polybag with our publication will ensure tremendous exposure for your company.

Rates are net and per insertion. Reservation is on a first-come first-served basis

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Products & Services Marketplace

Showcase your company by prominently displaying your ad in our Marketplace. Take advantage of this opportunity to enhance your exposure to key decision-makers.

Rates are net and per insertion. Reservation is on a first-come first-served basis

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Sponsored Content

Position your company as a thought leader and solution provider in the industry! Draw attention to a recent research study, infographic, white paper or in-depth blog post by publishing in our publication. This is your chance to educate our members regarding the benefits of using your product or service, while also improving the credibility of your company with leaders in the industry.

Sponsored content opportunities are paid advertising messages that allow you to include a full-color photo and your complete contact information along with text on a subject of interest to publication readers. Your sponsored content will be placed next to your ad to draw attention to your company’s products and services. Space is limited to one company per issue. Association will have final approval of text in the sponsored content.

Rates are net and per insertion. Reservation is on a first-come first-served basis

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Current Rates (OGA-B0224)

Display Advertising - Full Color
Select Frequency
3x

Double Page Spread FC
$4,019.50 $3,819.50 $3,619.50
$3,619.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
17" x 11.125" Bleed; 15.417" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

Full Page FC
$2,789.50 $2,649.50 $2,509.50
$2,509.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
8.625" x 11.125" Bleed; 7" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

1/2 Page FC Island
$1,849.50 $1,759.50 $1,659.50
$1,659.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 4.583"
4.583" x 7"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)