ORCA Newsletters

Our eNewsletters, Recruitment and Retention Roundup, monthly tips and tricks, and ORCA Express bring members current news and trends with respect to the retirement community sector, ORCA membership, issues affecting the sector, and training and education opportunities.

Recruitment and Retention Roundup is distributed monthly, and ORCA Express is distributed bimonthly.

ORCA Express

Recruitment and Retention Roundup

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eNewsletters Banner Packages – Recruitment and Retention Roundup and ORCA Express
  • There are only two 600 x 100 banner ads that are included in both eNewsletters.  
  • Recruitment and Retention Roundup ensures that your message is delivered straight to the inboxes of over 1,800 decision-makers every month. Meanwhile, ORCA Express guarantees the direct delivery of your message to more than 2,300 decision-makers six times per year.
  • These premium placements are available on a first-come, first-served basis.
  • Banner Package rates are as follows:
    • Banner 1 – 12 months/18 issues = $3200
    • Banner 2 – 12 months/18 issues = $3000
ORCA Express – Rectangle Banners
  • Purchasing a rectangle ad in ORCA Express ensures that your message is delivered straight to the inboxes of over 2,300 decision-makers.
  • This targeted eNewsletter is distributed to ORCA operator members, affiliates, and commercial partners six times per year.
  • Only four rectangle positions are available on a first-come, first-served basis.
  • Please see rates posted below.

1st 600 x 100 Banner

Only one spot available – NO ROTATION

Included in both ORCA Express and Recruitment and Retention Roundup.

1st Row of 250×250 Rectangles

Only two spots available – NO ROTATION

Included in ORCA Express only.

2nd 600×100 Banner

Only one spot available – NO ROTATION

Included in both ORCA Express and Recruitment and Retention Roundup.

2nd Row of 250×250 Rectangles

Only two spots available – NO ROTATION

Included in ORCA Express only.

All advertisers will receive an invoice for the total amount, due upon activation.
 
Advertisements must be in JPG format (animation and Flash/SWF files are not accepted) and the total file size must not exceed 100kb. Contract advertisers may change their ad artwork once a month at no additional cost.
 
Advertisers will receive campaign performance reports that detail monthly ad impressions and click-throughs on an as-requested basis.
 
When renewing online ads, priority and first right-of-refusal will be given to advertisers who commit to 12 months. All other companies will be renewed on a first-come, first-served basis.
 
Disclaimer: Please note that the mockup shows overall newsletter layout, but exact ad location on the newsletter will vary based on the amount of editorial content supplied each issue.
 
Rates are net. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.

Current Rates (ORCAN0025)
  • Display Advertising

  • Rate

  • 1st Row of 250x250 Squares- 12 Months/6 Issues
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 250 x 250
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs

  • 2nd Row of 250x250 Squares - 12 Months/6 Issues
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 250 x 250
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs

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  • Supplementary Charges

  • Artwork Creation
  • $125.00