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Prevention Strategist

Showcase your company to an influential group of professionals in infection prevention. This quarterly publication provides members with evidence-based strategies and practical guidance from leading experts to help prevent infection. Don’t miss your chance to reach these key decision-makers. Ask your Naylor account executive about partner discounts.

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Prevention Strategist is a Gold Marcom Award Winner!

APIC’s Prevention Strategist magazine is a Gold MarCom Award winner which honors excellence in marketing and communication while recognizing the creativity, hard work, and generosity of industry professionals.

Extend your print advertising investment with the unique benefits of digital media.

Prevention Strategist is available in a fully interactive digital magazine. Our digital edition is mobile-responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. The digital magazine lets you:

Include ads on an HTML5 and mobile responsive platform
Link to the landing page of your choice, generating an immediate response from customers
Maintain your ad presence on the digital issue for readers to reference at any time

FORMATS AVAILABLE TO READERS:

Reading view (default): The HTML-based view of our magazine, optimized for all devices. Scrolling articles automatically adjust for comfortable reading.
Page view: The digital replica of the print magazine. Flip through this digital book in either a 1- or 2-page format. Determine your preferred zoom setting for an optimal experience.

Leaderboard (all views)

The leaderboard ad appears on-screen in both the reading view and page view of the digital publication.

Rectangle (all views)

The rectangle ad is on the table of contents, appearing on-screen for all pages of the reading view and page view.

TOC Mobile Banners (HTML reading view)

The TOC mobile banner appears in the table of contents, on-screen to the right of the publication on desktop and clickable on mobile in the reading view. The top TOC mobile banner will appear after the 1^starticle, and subsequent banners show every 3 articles.

Ask your Naylor account executive about partner discounts.

In-Magazine Digital Options (HTML reading view)

These standalone ad options are placed between article pages on the HTML reading view of the digital publication and are visible on all device types.

HTML5 Ad

This mobile-responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.

Digital Video Sponsorship

The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to  target audiences.

Digital Insert / Outsert

Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Go Beyond the Publication

Catch readers’ attention by placing a flier, brochure or postcard inside the clear bag in which Prevention Strategist is mailed. Guarantee your message gets exposure with a direct-mail piece shipped with the publication. Or, ensure readers interact with your message by wrapping it around Prevention Strategist with a belly band. This exclusive position is only sold to one advertiser per issue. Readers must detach the full-color belly band to access the publication, positioning your ad to be noticed.

Both the belly band and direct-mail piece are exclusive opportunities, as one of each will be sold per issue, pending association approval. Ask your Naylor account executive about partner discounts.

Additional mechanical charges may apply (belly band, inserts, gatefolds). Sales representative will confirm net rates (insertion rate plus mechanical charge). Reservation is on a first-come first-served basis.

Advertorial

Position your company as a thought leader and solution provider in the industry! Draw attention to a recent research study, infographic, white paper or in-depth blog post by publishing in Prevention Strategist. This is your chance to educate our members regarding the benefits of using your product or service, while also improving the credibility of your company with leaders in the industry.
Advertorial opportunities are paid advertising messages that allow you to include a full-color photo and your complete contact information along with text on a subject of interest to publication readers. Your content will be placed next to your ad to draw attention to your company’s products and services.

* APIC will have final approval of advertorial/sponsored content. Ask your Naylor account executive about partner discounts.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Current Rates (API-Q0325)

Display Advertising - Full Color
Select Frequency
4x

Double Page Spread FC
$7,469.50 $7,099.50 $7,099.50 $6,719.50
$6,719.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
17" x 11.125" Bleed; 15.417" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

Full Page FC
$5,089.50 $4,839.50 $4,839.50 $4,579.50
$4,579.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

9.5 x 7
8.625" x 11.125" Bleed; 7" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

2/3 Page FC
$4,499.50 $4,269.50 $4,269.50 $4,049.50
$4,049.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 6.333"
4.583" x 9.5"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)