Dedicated eBlasts
Dedicated eBlasts are a great option for new product introductions, monthly specials, event announcements, and other promotions. Generate interest and drive traffic to your website – all at a reasonable price. We’ll target your message to those who are most likely to convert.
Enjoy the benefits of a targeted eBlast:
- Dedicated eblasts make your brand stand out.
- Delivers your message directly to the inbox of 8,500+ decision-makers.
- Frequently forwarded to others for additional exposure.
- Directs visitors to the landing page of your choice to facilitate the purchasing process.
Please note: Participation in advertising or sponsorship does not imply product endorsement by the association.
What you need to know:
- Eblasts must be submitted at least two weeks (10 business days) prior to send date.
- Include a subject line.
- Submit HTML format.
- All images will be hosted with advertiser.
JPG Ad
- Naylor will design or client supplies.
- Width: 610 pixels, Height: 1024 pixels.
- Creative accepted: One file, JPG only. (No animation.)
- File must created/saved in RGB color mode. (Most digital graphics and photos are already in RGB mode; check this by viewing the file properties.)
- File must be a minimum 72 dpi.
- One URL click tag is accepted.
- See LIVE example here.
HTML Ad
- Client supplies HTML code. (Naylor does not provide HTML ad creation service.)
- Width: 610 pixels, Height: Variable.
- Inline styles only.
- Images/supporting files must be served from client server. (Naylor does not host files.)
- Full absolute path for images/supporting file.
- Third party tags and 1×1 tracking pixels tags not accepted.
- One URL click tag is accepted.
- See LIVE example here.
True Text Advertorial
- 600×350 banner (.JPG – no animation)
- File must be created/saved in RGB color mode.
- File must be minimum 72 dpi.
- One company logo (150 pixels wide max)
- Company tagline (5-10 words)
- 70-100 words of text
- Call to action text (5-7 words). If not provided, the default text will be “Learn More”
- One URL/call-to-action link
- See LIVE example here.
All advertisers will receive an invoice for the total amount, due upon activation.
Rates are net. Reservation is on a first-come, first-served basis.
Current Rates (ISFAN8025)
Next Year's Rates (ISFAN8026)