Audience Extension

CONTINUE TO BUILD YOUR BRAND beyond the National Emergency Number Association’s website and NENA’s 9-1-1 Product and Service Guide through audience extension (also known as site retargeting). Studies show that brand awareness through repeat exposure drives purchasing relationships, and now you can be omnipresent without having to do anything extreme or technical. With retargeting, your ad is served to NENA.org and buyersguide.nena.org site visitors as they frequent other sites across the web.

NENA serves more than 15,000 members in the field, who visit NENA’s website and the 9-1-1 Product and Service Guide nearly 39,000 times per month. This new opportunity allows you to reach your key stakeholders with a new level of customization and insight.

All Packages Include:
  • Standard Month End Results
  • End of Campaign Performance Metrics
  • Customized Campaign Reporting
  • Campaign Optimization
  • Creative Optimization
  • Strategic Insights/Recommendations

How Retargeting Works

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Campaign Impression Goal
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Campaign Impression Goal
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Campaign Impression Goal
Rates are net. Reservation is on a first-come, first-served basis.
Current Rates (NEN-P9021)
  • Display Advertising

  • Rate

  • Go Package - 12 Months
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Pro Package - 12 Months
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Pro+ Package - 12 Months
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Supplementary Charges

  • Artwork Creation
  • $50.00
  • Member Discount
  • 5.00%
  • Proof
  • $50.00
  • Revision
  • $50.00