Display Advertising Digital Edition Direct Mail Sponsored Content

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Ontario Pipeline is the official publication of the Ontario Water Works Association (OWWA). The quarterly publication regularly features new technology, changes in regulatory standards, trends in the industry and activities of the associations and their members. Your message is delivered directly to 1,500 OWWA members, engineering consultants, water system managers, hydrologists, government regulators, politicians and research scientists.

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Extend your print advertising investment with the unique benefits of digital media.

Ontario Pipeline is available in a fully interactive digital magazine. Our digital edition is mobile responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. The digital magazine lets you:

Include ads on an HTML5 and mobile responsive platform
Link to the landing page of your choice, generating
an immediate response from customers
Maintain your ad presence on the digital issue for readers
to reference at any time

Formats available to readers:

Reading view (default): The HTML-based view of our magazine, optimized for all devices. Scrolling articles automatically adjust for comfortable reading
Page view: The digital replica of the print magazine. Flip through this digital book in either a 1 or 2-page format. Determine your preferred zoom setting for an optimal experience.

Important Note: Readers can choose the experience best suited to their needs at any time by clicking on “Page View” or “Reading View” in the toolbar!

Leaderboard (all views)

The leaderboard ad appears on-screen in both the reading view and page view of the digital publication.

Rectangle (all views)

The rectangle ad is on the table of contents, appearing on-screen for all pages of the reading view and page view.

& TOC Mobile Banners (HTML reading view)

The TOC mobile banner appears in the table of contents, on-screen to the right of the publication on desktop and clickable on mobile in the reading view. The top TOC mobile banner will appear after the 1^starticle, and subsequent banners show every 3 articles.

In-Magazine Digital Options (HTML reading view)

These standalone ad options are placed between article pages on the HTML reading view of the digital publication and are visible on all device types.

HTML5 Ad

This mobile-responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.

Digital Video Sponsorship

The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to  target audiences.

Digital Insert

Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Direct Mail Opportunities

Catch readers’ attention by placing a flyer, brochure or postcard inside the clear bag in which Ontario Pipeline is mailed. Whether you are promoting an event, a new product or your entire product line, placing a direct-mail piece in the polybag with our publication will ensure tremendous exposure for your company.

Additional mechanical charges may apply (belly band, inserts, gatefolds). Sales representative will confirm net rates (insertion rate plus mechanical charge). Reservation is on a first-come first-served basis.

Sponsored Content

Position your company as a thought leader and solution provider in the industry! Draw attention to a recent research study, infographic, white paper or in-depth blog post by publishing in our publication. This is your chance to educate our members regarding the benefits of using your product or service, while also improving the credibility of your company with leaders in the industry.

Sponsored content opportunities are paid advertising messages that allow you to include a full-color photo and your complete contact information along with text on a subject of interest to publication readers. Space is limited to one company per issue. Association will have final approval of text in the sponsored content.

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Current Rates (OWW-Q0224)

Display Advertising - Full Color
Select Frequency
4x

Double Page Spread FC
$4,479.50 $4,259.50 $4,259.50 $4,029.50
$4,029.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
17" x 11.125" Bleed; 15.417" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

Full Page FC
$3,179.50 $3,019.50 $3,019.50 $2,859.50
$2,859.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
8.625" x 11.125" Bleed; 7" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

1/2 Page Island FC
$2,429.50 $2,309.50 $2,309.50 $2,189.50
$2,189.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
4.583" x 7"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)