Audience Extension


CONTINUE TO BUILD YOUR BRAND
beyond TACA’s website through audience extension (also known as site retargeting). Studies show that brand awareness through repeat exposure drives purchasing relationships and now you can be omnipresent without having to do anything extreme or technical. With retargeting, your ad is served to www.tx-taca.org site visitors as they frequent other sites across the web.

The Texas aggregates and concrete industry has an annual purchasing power of $3 billion. TACA members account for 70% of the spending in the Texas aggregates and concrete industry. TACA ‘s website receives over 1,200 unique visitors per month. Our qualified audience is your chance to re-engage them with a completely new level of customization and insight.

All Packages Include:
  • Standard Month End Results
  • End of Campaign Performance Metrics
  • Customized Campaign Reporting
  • Campaign Optimization
  • Creative Optimization
  • Strategic Insights/Recommendations

Audience Extension


CONTINUE TO BUILD YOUR BRAND
beyond TACA’s website through audience extension (also known as site retargeting). Studies show that brand awareness through repeat exposure drives purchasing relationships and now you can be omnipresent without having to do anything extreme or technical. With retargeting, your ad is served to www.tx-taca.org site visitors as they frequent other sites across the web.

The Texas aggregates and concrete industry has an annual purchasing power of $3 billion. TACA members account for 70% of the spending in the Texas aggregates and concrete industry. TACA ‘s website receives over 1,200 unique visitors per month. Our qualified audience is your chance to re-engage them with a completely new level of customization and insight.

How Retargeting Works

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Campaign Impression Goal
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Campaign Impression Goal
Rates are net. Reservation is on a first-come, first-served basis.
Current Rates (TAC-P9023)
  • Display Advertising

  • Rate

  • Display Pro Package - 35,000 Impressions
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  • Display Go Package - 25,000 Impressions
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 160 x 600; 300 x 250; 320 x 50; 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://officialmediaguide.com/prog-specs

  •  
  • Supplementary Charges

  • Artwork Creation
  • $100.00