Motor Coach & Group Travel eNewsletter

The motor coach and group travel industry moves fast—staying informed shouldn’t slow you down. OMCA’s new Motor Coach & Group Travel eNewsletter connects you with 1,700+ key decision-makers, delivering the latest industry insights straight to your inbox. With AI-powered personalization, members receive curated content tailored to their interests, ensuring higher engagement and a smarter way to stay ahead. OMCA members receive preferred pricing.

Enjoy the benefits of a targeted eNewsletter:
  • Delivers your message directly to the inbox of 1,700+ industry decision-makers on a regular basis
  • In addition to members, opt-in subscription means that professionals in the market for your products and services see your message
  • Frequently forwarded to others for additional exposure
  • Cross-promoted in other OMCA publications and communications pieces
  • Directs visitors to the landing page of your choice to facilitate the purchasing process
Engagement Breakdown:
  • Average Unique Opens – 34%* (30% industry benchmark)
  • Click-Through Rate (CTR) – 9.23%* (3% industry benchmark)
*Calculated over last 12 issues:  December 2024 – February 2025
Placement is available on a first come first served basis. Speak to your Naylor representative for availability, positioning, and pricing.

 Banner (650 x 150 pixels)

 

Rectangle (300 x 250 pixels)

 

Banner with Sponsored Content (650 x 250 pixels)

  • Includes
    • Banner creative: 600 x 150
    • Sponsored Content Text (area dimensions): 600×100
      • Headline: 5 words
      • Description: 50 words
      • One URL link
All advertisers will receive an invoice for the total amount, due upon activation.
 
Advertisements must be in JPG format (animation and Flash/SWF files are not accepted) and the total file size must not exceed 100kb. Contract advertisers may change their ad artwork once a month at no additional cost.
 
Advertisers will receive campaign performance reports that detail monthly ad impressions and click-throughs on an as-requested basis.
 
When renewing online ads, priority and first right-of-refusal will be given to advertisers who commit to 12 months. All other companies will be renewed on a first-come, first-served basis.
 
Disclaimer: Please note that the mockup shows overall newsletter layout, but exact ad location on the newsletter will vary based on the amount of editorial content supplied each issue.
 
Rates are net. Reservation is on a first-come first-served basis
Current Rates (OMC-N0026)
  • Display Advertising

  • Rate

  • 1st 600x150 Banner - 12 Months
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • N/A
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs

  • 2nd Banner w/ Sponsored Content - 12 Months
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • N/A
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs

  •  
  • Supplementary Charges

  • Artwork Creation
  • $125.00
  • Member Discount
  • 20.00%