Website Display Advertising

railcan.ca

Advertising on the RAC website is a great way to reach member and non-member visitors and reinforce your marketing message. Audiences visit railcan.ca to learn about upcoming association events, discover ways to maximize their RAC membership, and stay up to date with industry news and information. Advertising on railcan.ca offers several cost-effective opportunities to position your company as a leader in front of an influential group of railway industry professionals.

Features of RAC website advertising:
  • Cross-promoted in other RAC publications and communication pieces
  • Directs visitors to the landing page of your choice to expedite purchases
  • Year-round visibility reinforces brand recognition
  • Allows dynamic, time-sensitive promotion
On average, railcan.ca receives:
  • Over 15,800 users per month
  • Nearly 22,000 sessions per month
  • 33,000 page views per month
*Traffic from January 2024 – March 2024

Leaderboard

The leaderboard is run-of-site on RAC’s website. This position has a maximum of 4 rotations (728 x 90 and 320 x 50 pixels).

Custom Banners

Located on all sub-pages only. Two banner positions available with a total of 4 rotations maximum in each position (450 x 100 pixels).

Rates are net. Reservation is on a first-come, first-served basis.

Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence online.

Current Rates (RAC-W0023) Next Year's Rates (RAC-W0024)
  • Display Advertising

  • Rate

  • Leaderboard - 12 Months
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 728 x 90
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs

  • Custom Banner - 12 months
  • Dimension (W x H)
  • Units
  • Accepted File Types
  • 450 x 100
  • Pixels
  • All Adobe products with supporting files (links and fonts included/embedded)
For more information, please visit:
https://www.naylor.com/onlinespecs

  •  
  • Supplementary Charges

  • Artwork Creation
  • $125.00