Ear to the Ground bi-annual magazine is available in both print and digital edition! Broaden your advertising horizons by advertising in our easily accessible magazine.
Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.
Extend your print advertising investment with the unique benefits of digital media.
Our digital edition is mobile-responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. Link to the landing page of your choice and maintain your presence on the digital issue for readers to reference at any time.
Seamless reader experience: each digital edition includes streamlined navigation that allows users to easily switch between the HTML mobile-optimized Reading View and PDF replica-based Page View with no interruption.
Optimized ad placements for maximized results: our run-of-site ad placements will be seen no matter what issue or article a reader is on, for the duration of the sold issue, ensuring the best performance during peak reader engagement.
Centralized hub: the Content Hub of each digital edition serves as the initial gateway and archive to featured articles, past issues and additional association content feeds, with prime real estate for exclusive ad placements.
Consistent email promotion to drive readership: every digital edition issue is promoted to the association’s audience, with a marketing reminder email scheduled to encourage engagement from initial non-opens.
Maximizes visibility with exclusive Run-of-Site ads. The Leaderboard (Top), Leaderboard (Bottom), and Rectangle placements appear across every page of a digital edition for the entire issue cycle – including the Content Hub, Reading View, Page View, and all archived issues. When the next edition is published, placements refresh with newly sold ads.
Own the Content Hub with exclusive placements designed for maximum exposure. The NavBar Sponsor Banner Ad and Content Hub Rectangle appear only within the Content Hub — the first stop for all digital edition traffic when a new issue is released.
The following positions are purchased and placed on a per issue basis, and will remain on the designated issue that they were placed on for future navigation.
This mobile responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.
The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to target audiences. The video sponsorship is placed on its own page and is included as an item in the Table of Contents.
On a desktop, the mobile TOC banner ad appears within the table of contents to the right of the magazine in the Reading View. The table of contents, and the TOC banner, appears after clicking/tapping on the Contents icon in mobile view. The top mobile banner appears after the 1st article. Subsequent mobile banners appear every 2 articles after.
Publish a sponsored article of up to 2,000 words that is exclusive to the digital edition, appearing natively in the issue’s table of contents as an additional editorial piece. This position is available on limited basis pending association approval.
Rates are net and per insertion. Reservation is on a first-come, first-served basis.
Direct Mail Opportunities
Catch readers’ attention by placing a flyer, brochure or postcard inside the clear bag in which the Ear to the Ground is mailed. Whether you are promoting an event, a new product or your entire product line, placing a direct-mail piece in the polybag with our publication will ensure tremendous exposure for your company.
Additional mechanical charges may apply. Rate is per insertion. Reservation is on a first-come first-served basis.
Sponsored Content
Position your company as a thought leader and solution provider in the industry! Draw attention to a recent research study, infographic, white paper or in-depth blog post by publishing in our publication. This is your chance to educate our members regarding the benefits of using your product or service, while also improving the credibility of your company with leaders in the industry.
Sponsored content opportunities are paid advertising messages that allow you to include a full-color photo and your complete contact information along with text on a subject of interest to publication readers. Space is limited to one company per issue. Association will have final approval of text in the sponsored content.
Rates are net and per insertion. Reservation is on a first-come, first-served basis.
Products & Services Marketplace
This special section is designed to highlight companies in Ontario’s damage prevention industry. Placing an ad in the Products & Services Marketplace of Ear to the Ground magazine ensures your company’s exposure to ORCGA members when they are looking to buy.
Rates are net and per insertion. Reservation is on a first-come, first-served basis.
Supplier’s Guide
Available in each issue of Ear to the Ground, our Supplier’s Guide section gives advertisers an opportunity to enhance their presence in front of Ontario’s damage prevention industry. Placing a 75-word profile and company logo in the Supplier’s Guide gives your company higher visibility and exposure to ORCGA members.
Rates are net and per insertion. Reservation is on a first-come, first-served basis.