Display Advertising Digital Edition Direct Mail

Advertise with us

TEXO’s IN FOCUS magazine is an excellent platform to reach a targeted audience of construction professionals in Texas. Advertising in the magazine provides exposure to decision-makers and generates new leads. IN FOCUS magazine offers various advertising formats to suit your company’s needs, including full-page ads all the way down to including your business card and much more!

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Extend your print advertising investment with the unique benefits of digital media.

Our digital edition is mobile responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. Link to the landing page of your choice and maintain your presence on the digital issue for readers to reference at any time.

Switch between views with ease

Reading view (default): The HTML-based view of our publication, optimized for all devices. Scrolling articles automatically adjust for comfortable reading.
Page view: The digital replica of the publication. Flip through this digital book in either a 1 or 2-page format. Determine your preferred zoom setting for an optimal experience.

Leaderboard (all views)

The leaderboard ad appears on-screen in both the reading view and page view of the digital publication.

Rectangle (all views)

The rectangle ad is on the table of contents, appearing on-screen for all pages of the reading view and page view.

TOC Mobile Banners (HTML reading view)

The TOC mobile banner appears in the table of contents, on-screen to the right of the publication on desktop and clickable on mobile in the reading view. The top TOC mobile banner will appear after the 1^starticle, and subsequent banners show every 3 articles.

& Display Ad Package One

Includes Leaderboard and Top Table of Contents (TOC) Mobile Banner.

& Display Ad Package Two

Includes Rectangle and 2nd TOC Mobile Banner.

In-Publication Digital Options (HTML reading view)

These standalone ad options are placed between article pages on the HTML reading view of the digital publication and are visible on all device types.

HTML5 Ad

This mobile responsive ad option gives you the freedom to include text, images, hyperlinks and video across a variety of devices. Full design must be provided by the advertiser at this time.

Medium/Large/Full Page Digital Insert or Outsert

Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.

Digital Video Sponsorship

The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to target audiences. The video sponsorship is placed on its own page and is included as an item in the Table of Contents.

Eblast Sponsor Banner

Only one spot is available and located at the top of the email blast. Contact us today to secure your spot!

Enjoy the benefits of a targeted email blast:

Delivers your message directly to the inbox of over 4,700+ decision-makers
Directs visitors to the landing page of your choice to facilitate the purchasing process
Frequently forwarded to others for additional exposure

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Direct-Mail and Belly Band Opportunities

Catch readers’ attention by placing a flier, brochure or postcard inside the clear bag in which IN FOCUS is mailed. Guarantee your message gets exposure with a direct-mail piece shipped with the publication. Or, ensure readers interact with your message by wrapping it around IN FOCUS magazine with a belly band. This exclusive position is only sold to one advertiser. Readers must detach the full-color belly band to access the publication, positioning your ad to be noticed.

Current Rates (DFW-B0125)

Display Advertising - Full Color
Select Frequency
2x

Double Page Spread FC
$4,689.50 $4,219.50
$4,219.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
17" x 11.125" Bleed; 15.417" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

Full Page FC
$3,089.50 $2,779.50
$2,779.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
8.625" x 11.125" Bleed; 7" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

1/2 Page FC
$1,849.50 $1,659.50
$1,659.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 4.583"
4.583" x 7"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/6 Page FC
$759.50 $679.50
$679.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

4.583" x 2.166"
2.166" x 4.583"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/8 Page FC
$639.50 $579.50
$579.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

3.333" x 2.166"
2.166" x 3.333"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

Display Advertising - Black and White
2x

Double Page Spread BW
$3,479.50 $3,129.50
$3,129.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
17" x 11.125" Bleed; 15.417" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

Full Page BW
$1,999.50 $1,799.50
$1,799.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

N/A
8.625" x 11.125" Bleed; 7" x 9.5" Live
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

Publication Format: 8.375" x 10.875". For more information, please visit:
https://officialmediaguide.com/mag-specs

1/2 Page BW
$1,299.50 $1,169.50
$1,169.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

7" x 4.583"
4.583" x 7"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

1/8 Page BW
$489.50 $439.50
$439.50

Horizontal (W x H)
Vertical (W x H)
Square (W x H)
Units
Accepted File Types

3.333" x 2.166"
2.166" x 3.333"
N/A
Inches
All Adobe products with supporting files (links and fonts included/embedded)

For more information, please visit:
https://officialmediaguide.com/mag-specs

Premium Position Upcharges

Centerspread
15%

Inside Back Cover
20%

Inside Front Cover
20%

Opposite President's Message
15%

Opposite Table of Contents
15%

Outside Back Cover
25%

Page 3
15%

Page 4 Specific
15%

Page 5 Specific
15%

Within First Quarter
15%

Supplementary Charges

Artwork Creation
$125.00

Index Listing
$20.00

Advertise with us

Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis.

Extend your print advertising investment with the unique benefits of digital media.

Switch between views with ease

Leaderboard (all views)

Rectangle (all views)

TOC Mobile Banners (HTML reading view)

& Display Ad Package One

& Display Ad Package Two

In-Publication Digital Options (HTML reading view)

HTML5 Ad

Medium/Large/Full Page Digital Insert or Outsert

Digital Video Sponsorship

Eblast Sponsor Banner

Enjoy the benefits of a targeted email blast:

Rates are net and per insertion. Reservation is on a first-come, first-served basis.

Direct-Mail and Belly Band Opportunities

Display Advertising - Full Color

Select Frequency

2x

Display Advertising - Black and White

2x

Premium Position Upcharges

Supplementary Charges