Marketing Solutions to Drive

Brand Awareness & Generate Leads

In today’s digital age, reaching the right audience and building a strong brand presence are key factors for success in the banking industry. We offer two distinct media kit packages featuring omnichannel solutions, which utilize a variety of channels to deliver your message consistently. These packages address your marketing goals, whether you’re looking to amplify brand awareness and reach a wider audience or establish yourself as an industry thought leader and capture valuable leads. 

Brand Awareness Package

Research by the Ehrenberg-Bass Institute shows consistent brand messaging drives results. Reach your target audience across ABA products. We craft powerful campaigns that build memorability and influence decisions. Ready to Unleash Your Brand Power?

Package Includes:

Sponsored Content and Digital Content Banners on ABA Banking Journal Website

Secure prominent positions on the ABA Banking Journal website with a sponsored content and digital content banner ad, reaching key decision-makers in the banking industry.

Programmatic Ad in Retargeting Campaign

Leverage our retargeting campaign for one month to keep your brand at the forefront with targeted ads across the web.

Lead Gen Package

Target banking decision-makers and generate a pipeline of qualified leads through gated content crafted by Naylor. We’ll craft engaging content that resonates with the banking industry, accelerating awareness, engagement, and conversions across touchpoints. Discover how Naylor can fuel your lead generation with gated content!

Package Includes:

Content Creation

Our content team creates content just for you that resonates with banking decision-makers. We craft strategic narratives that capture attention and showcase your brand as a banking leader.

Lead Generation Form

Naylor designs a landing page for your gated content, ensuring a seamless experience in capturing leads. We handle the entire process to allow you to focus on nurturing leads and driving sales.

Channels for Promotion

Stand out in ABA’s media platforms with gated sponsored content in an advertorial and on The Banking Journal website. Become an industry leader and generate qualified leads.