Published quarterly as a print and digital publication, HR Pulse serves as the premier resource for healthcare HR professionals, informing and educating readers through a broad range of relevant industry topics. HR Pulse engages readers with cutting-edge issues in health care HR, best practices, case studies, impactful interviews, and organizational messages. In addition, members access and utilize each issue of HR Pulse to prepare for the Certified in Healthcare Human Resources (CHHR) exam. The magazine’s extensive article library and diverse topics provide a sound way for test-takers to prepare for the CHHR exam.
Your message in HR Pulse reaches current and future directors and, vice presidents, who are responsible for making HR decisions on behalf of their organizations.
Readers Include:
Chief Human Resource Officers
Vice Presidents/Directors of Human Resources
Directors/Managers of Recruitment
Assistant Directors of Human Resources
Human Resource Specialists
Readership Statistics (based on a recent ASHHRA media survey)
Readers have purchased products and services in the following areas:
Rates are net and per insertion. Premium positions are an additional charge. Reservation is on a first-come, first-served basis
Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.
Extend your print advertising investment with the unique benefits of digital media.
HR Pulse is available in a fully interactive digital magazine. Our digital edition is mobile responsive and HTML-optimized, providing readers with an exceptional user experience across all devices. The digital magazine lets you:
Include ads on an HTML5 and mobile responsive platform
Link to the landing page of your choice, generating an immediate response from customers
Maintain your ad presence on the digital issue for readers to reference at any time
Formats available to readers :
Reading view (default): The HTML-based view of our magazine, optimized for all devices. Scrolling articles automatically adjust for comfortable reading
Page view: The digital replica of the print magazine. Flip through this digital book in either a 1 or 2-page format. Determine your preferred zoom setting for an optimal experience.
Important Note: Readers can choose the experience best suited to their needs at any time by clicking on “Page View” or “Reading View” in the toolbar!
Leaderboard (all views)
The leaderboard ad appears on-screen in both the reading view and page view of the digital publication.
Rectangle (all views)
The rectangle ad is on the table of contents, appearing on-screen for all pages of the reading view and page view.
& TOC Mobile Banners (HTML reading view)
The TOC mobile banner appears in the table of contents, on-screen to the right of the publication on desktop and clickable on mobile in the reading view. The top TOC mobile banner will appear after the 1st article, and subsequent banners show every 3 articles.
Rates are net and per insertion. Reservation is on a first-come, first-served basis
In-Magazine Digital Options (HTML reading view)
These standalone ad options are placed between article pages on the HTML reading view of the digital publication and are visible on all device types.
Adaptive Ad (HTML5)
This mobile responsive ad option gives you the freedom to include text, images, hyperlinks, and video across a variety of devices. Full design must be provided by the advertiser at this time.
Video (page view) & Video Sponsorship
The video sponsorship option displays a video, 50-70 words of summary content and a hyperlink to deliver your message to target audiences.
Digital Insert
Your message appears as an image-based insert, either in between key articles, or placed at the back of the digital publication.
Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.
HR Pulse Thought Leadership & Content Marketing Opportunities
Position your company as a thought leader and solution provider in the industry! By including your thought leadership piece in HR Pulse magazine, you can educate ASHHRA members regarding the benefits of using a product or service similar to what you provide, while also improving the credibility of your company with HR professionals in the health care industry. Draw attention to a recent research study, infographic, white paper or in-depth blog post by publishing in HR Pulse.
Below are the guiding principles for your thought leadership piece.
Content should be educational in nature and solution-based, geared to solving a common problem or need an HR professional would experience. The educational content should not promote the company’s product or service but rather communicate best practices that would allow HR professionals to be more effective and efficient in their roles.
Content should include practical, useful information in which the HR professional would find value, and should be independent of the particular editorial advertiser. The overall message and tone should not be promotional in nature.
Separately from the educational content, editorial advertisers are encouraged to also include information about their company, testimonials and other helpful resources, but these mentions should be separate from the main messaging.
ASHHRA reserves the right to edit or alter content or deny the ad as it deems necessary to meet the above requirements and provide maximum value for its members.
Content must identify the company and state that it is sponsored content.
Rates are net. Reservation is on a first-come, first-served basis
Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.
Go beyond the publication
Catch readers’ attention by placing a flier, brochure or postcard inside the clear bag in which the publication is mailed. Whether you are promoting an event, a new product, or your entire product line, placing a direct-mail piece in the polybag with our publication will ensure tremendous exposure for your company.
Ensure your message is the first readers see by wrapping it around the publication with a belly band. Since readers must detach the belly band to access the rest of the publication, your ad is ideally placed to be noticed.
Rates are net and per insertion. Reservation is on a first-come, first-served basis
Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.
Company Profile
The Company Profile section is an easy-to-use resource highlighting companies by the category of service provided. The information listed in your company profile gives our members compelling information they need to select your company’s product or service with confidence.
Rates are net and per insertion. Reservation is on a first-come, first-served basis
Profile Example
Are you ready to take your influence to the next level? Ask us about custom packaging options and industry-specific campaigns to boost your presence in print and online.