HR Pulse Thought Leadership & Content Marketing Opportunities

Position your company as a thought leader and solution provider in the industry! By including your thought leadership piece in HR Pulse magazine, you can educate ASHHRA members regarding the benefits of using a product or service similar to what you provide, while also improving the credibility of your company with HR professionals in the health care industry.
Draw attention to a recent research study, infographic, white paper or in-depth blog post by publishing in HR Pulse. 

Below are the guiding principles for your thought leadership piece.

• Content should be educational in nature and solution-based, geared to solving a common problem or need an HR professional would experience. The educational content should not promote the company’s product or service but rather communicate best practices that would allow HR professionals to be more effective and efficient in their roles.
• Content should include practical, useful information in which the HR professional would find value, and should be independent of the particular editorial advertiser. The overall message and tone should not be promotional in nature.
• Separately from the educational content, editorial advertisers are encouraged to also include information about their company, testimonials and other helpful resources, but these mentions should be separate from the main messaging.
• ASHHRA reserves the right to edit or alter content or deny the ad as it deems necessary to meet the above requirements and provide maximum value for its members.
• Content must identify the company and state that it is sponsored content.