Targeted Video Advertising
Increase engagement and conversions beyond the ABA Banking Journal website with the power of targeted video. Leveraging the addition of sight, sound and motion, coupled with our ABA audience targeting tactics will enhance your message and help you cut through the noise.
Deliver compelling :15 or :30 second video ads as non-skippable Pre-Roll, Mid-Roll, or Post-Roll ads across a diverse range of brand-friendly websites, keeping your brand and your message top of mind as the ABA audience navigates the web.
Over 50,000 brand-safe websites* included in our programmatic network
*Site placements are examples, not guaranteed.
ABA represents banks of all sizes and their 2 million employees in the field, who visit the ABA Banking Journal website over 117,745 times per month. Our qualified audience is your chance to re-engage them with a completely new level of customization and insight.
- Site Retargeting allows you to re-engage association members on sites across the web.
- Audience Targeting allows you to pinpoint industry professionals with multiple strategies catered to your campaign goals.
- Event Extension allows you to deliver your message to event attendees.
How Retargeting Works
User visits our website
After leaving our site
Your video displays to that user around the web through our vast brand-safe network
